Every city or any size has at least one company like Frederic Roofing. I don’t mean that in the sense that every city has an outfit that will put a roof on your house or your place of business, though that’s certainly true, too.

Advertisers are turning to video-game product placement in an effort to offset declining interest in their TV ads. That they don’t understand what the problem is with their existing TV ads suggests that they’re not going to be able to pull off any new types of product placement, either.

The MTA contemplates selling naming rights to subway stations and so forth. There’s so much wrong with this that I don’t even know where to start.